TruxSpot
Billboard Advertising
Campaign Estimate
I-95 & I-78 Corridor
Billboard Campaign
15 premium billboard placements across New Jersey and Pennsylvania. High-traffic interstate positions targeting key commuter and commercial routes.
Total Max. Investment
$60,418
Monthly Impressions
6.8M
Average CPM
$8.61
Total Boards
15
Campaign Overview
4-Week Flight
$62,455
Digital Boards
10 boards
$45,888
Static Boards
5 boards
$16,567
Markets Covered
NJ & PA
I-95 & I-78 corridors
Billboard Locations
I-95NJ
Digital
NJ Turnpike, 1.4 mi N/E Exit 7
Trenton · 14' x 48'
CPM
$8.62
Weekly Imp.
118.5K
Daily Traffic
67.4K
4-Week Rate$4,083
I-95NJ
Digital
NJ Turnpike, 1.45 mi N/O Exit 8
Cranbury · 14' x 48'
CPM
$9.90
Weekly Imp.
125.4K
Daily Traffic
71.6K
4-Week Rate$4,963
I-95NJ
Digital
NJ Turnpike, 0.6 mi S/O Exit 8A
Monroe Township · 14' x 48'
CPM
$9.51
Weekly Imp.
121.0K
Daily Traffic
69.1K
4-Week Rate$4,600
I-95NJ
Static
NJ Turnpike, 0.1 mi S/O Exit 7
Trenton · 14' x 48'
CPM
$7.32
Weekly Imp.
98.2K
Daily Traffic
56.1K
4-Week Rate$2,875
I-95NJ
Digital
I-95 @ Exit 14C / I-78 Interchange
Newark Airport · 14' x 48'
CPM
$8.14
Weekly Imp.
187.6K
Daily Traffic
107.2K
4-Week Rate$6,107
I-95NJ
Static
NJ Turnpike, 1.8 mi N/O Exit 9
Woodbridge · 14' x 48'
CPM
$7.38
Weekly Imp.
134.5K
Daily Traffic
76.8K
4-Week Rate$3,971
I-95PA
Digital
I-95 N/O Rhawn Street
NE Philadelphia · 14' x 48'
CPM
$7.07
Weekly Imp.
142.3K
Daily Traffic
81.3K
4-Week Rate$4,025
I-95PA
Static
I-95 @ Van Kirk Street
Philadelphia · 14' x 48'
CPM
$6.70
Weekly Imp.
128.7K
Daily Traffic
73.5K
4-Week Rate$3,450
I-95PA
Digital
I-95 & Ford Road
Bucks County · 14' x 48'
CPM
$5.89
Weekly Imp.
78.4K
Daily Traffic
44.8K
4-Week Rate$1,846
I-78NJ
Digital
I-78, 0.5 mi E/O Route 24
Union / Springfield · 14' x 48'
CPM
$9.97
Weekly Imp.
153.2K
Daily Traffic
87.5K
4-Week Rate$6,107
I-78NJ
Digital
I-78, 0.3 mi W/O Route 21
Newark · 14' x 48'
CPM
$9.07
Weekly Imp.
168.4K
Daily Traffic
96.2K
4-Week Rate$6,107
I-78NJ
Static
I-78 West, W/O Exit 57
Newark Airport · 14' x 48'
CPM
$6.82
Weekly Imp.
145.6K
Daily Traffic
83.2K
4-Week Rate$3,971
I-78PA
Digital
I-78 East, West of Lehigh Valley
Allentown · 14' x 48'
CPM
$25.98
Weekly Imp.
38.7K
Daily Traffic
32.8K
4-Week Rate$4,025
I-78PA
Static
I-78 Corridor, Berks County
Reading Area · 14' x 48'
CPM
$11.04
Weekly Imp.
52.1K
Daily Traffic
29.8K
4-Week Rate$2,300
I-78PA
Digital
I-78 / US-22 Corridor
Bethlehem · 14' x 48'
CPM
$16.44
Weekly Imp.
61.2K
Daily Traffic
35.0K
4-Week Rate$4,025
Complete Rate Card
| # | Highway | Type | Location | CPM | Weekly Imp. | Daily Traffic | 4-Week Rate |
|---|---|---|---|---|---|---|---|
| 1 | I-95 | Digital | NJ Turnpike, 1.4 mi N/E Exit 7 Trenton, NJ | $8.62 | 118,500 | 67,400 | $4,083 |
| 2 | I-95 | Digital | NJ Turnpike, 1.45 mi N/O Exit 8 Cranbury, NJ | $9.90 | 125,380 | 71,600 | $4,963 |
| 3 | I-95 | Digital | NJ Turnpike, 0.6 mi S/O Exit 8A Monroe Township, NJ | $9.51 | 121,000 | 69,100 | $4,600 |
| 4 | I-95 | Static | NJ Turnpike, 0.1 mi S/O Exit 7 Trenton, NJ | $7.32 | 98,200 | 56,100 | $2,875 |
| 5 | I-95 | Digital | I-95 @ Exit 14C / I-78 Interchange Newark Airport, NJ | $8.14 | 187,600 | 107,200 | $6,107 |
| 6 | I-95 | Static | NJ Turnpike, 1.8 mi N/O Exit 9 Woodbridge, NJ | $7.38 | 134,500 | 76,800 | $3,971 |
| 7 | I-95 | Digital | I-95 N/O Rhawn Street NE Philadelphia, PA | $7.07 | 142,300 | 81,300 | $4,025 |
| 8 | I-95 | Static | I-95 @ Van Kirk Street Philadelphia, PA | $6.70 | 128,700 | 73,500 | $3,450 |
| 9 | I-95 | Digital | I-95 & Ford Road Bucks County, PA | $5.89 | 78,400 | 44,800 | $1,846 |
| 10 | I-78 | Digital | I-78, 0.5 mi E/O Route 24 Union / Springfield, NJ | $9.97 | 153,200 | 87,500 | $6,107 |
| 11 | I-78 | Digital | I-78, 0.3 mi W/O Route 21 Newark, NJ | $9.07 | 168,400 | 96,200 | $6,107 |
| 12 | I-78 | Static | I-78 West, W/O Exit 57 Newark Airport, NJ | $6.82 | 145,600 | 83,200 | $3,971 |
| 13 | I-78 | Digital | I-78 East, West of Lehigh Valley Allentown, PA | $25.98 | 38,745 | 32,800 | $4,025 |
| 14 | I-78 | Static | I-78 Corridor, Berks County Reading Area, PA | $11.04 | 52,100 | 29,800 | $2,300 |
| 15 | I-78 | Digital | I-78 / US-22 Corridor Bethlehem, PA | $16.44 | 61,200 | 35,000 | $4,025 |
| Total Campaign Investment | $8.90 | 1,753,825 | 1,012,300 | $62,455 | |||
Campaign Breakdown
By Format
Digital
10 boards
$45,888
Static
5 boards
$16,567
By Highway
I-95
9 boards
$35,920
I-78
6 boards
$26,535
By State
New Jersey
9 boards
$42,784
Pennsylvania
6 boards
$19,671
Ready to Launch?
This estimate is valid for 30 days. Contact us to finalize board selection, creative specs, and campaign scheduling.